The big thing is that the Kindle is much more readable, especially for long-term reading.. People that are really into sitting down and doing a lot of reading will apparently enjoy the Kindle much more...The iPad does seem to be giving Amazon pressure on the Kindle. If I was thinking of getting a Kindle, I would seriously consider spending an extra $240 for the iPad since it has color and does a whole lot more.
On Fallon, they were showing how when you turn the pages on the iPad, it looks like turning a real page.. I consider this a total gimmick that will get old during the first hour spent reading with it.. If not sooner..
When I am really into a specific task, such as book reading in this case, I tend to like devices that do that one task exceptionally well.. As opposed to doing many things pretty good..