Follow us on Facebook Follow us on Twitter
Register

If this is your first visit, please click the Register Now button to begin the process of creating your account so you can begin posting on our forums! The Sign Up process will only take up about a minute of two of your time.

User Tag List

Results 1 to 7 of 7
  1. #1
    Join Date
    Nov 2002
    Location
    Puget Sound, WA
    Posts
    4,641

    Nice Bridal Show followup letter

    If you were to follow-up after receiving the attendee list from a Bridal Show, what would you write in your message? Would you e-mail it, U.S. mail it or just make a random call? If you make a phone call what would you say especially if you get an answering machine? I'm curious which method is most effective.

    If you e-mail it would you send attachments of your brochure and planning materials, music lists? All in Adobe of course. Or just a typed message such as below.

    Here's what I've come up with so far:

    Dear Bride and Groom:

    How is the planning of your wedding celebration coming along?

    You may recall the name Sensational Music if you attended the recent Bridal Show at the Phoenix Inn. We specialize in creating customized weddings that are fun, unique, and highly entertaining! We can do the same for you.

    Entertainment is a big part of your wedding day and should not be left to chance.

    Please contact us soon with any questions you may have and to check our availability to provide the finest in personalized service for your special day.

    Sincerely,

    BB

    (Please see the attachments for more details about our services.)

  2. #2
    Join Date
    Feb 2005
    Location
    Long Prairie, MN
    Posts
    1,744
    BB,

    The first thing I would do is say "Thank you for visiting our booth at yada yada yada. Even if they did not visit the booth, they may not remember if it is just a list provided from the show.

    Then instead of asking how the plans are going, I would say something like, "Here is hoping all is well with the wedding plans."

    I would mail it and add the other documents to the envelope. Use a fancy paper for the letter. I use a paper and envelope called first kiss from Office Max. It costs a little more but I have had comments on them. If you have enough to send, use big envelopes but still use the fancy paper.

    All just my opinion and what I would do.

    Hope it helps.

    Karl
    Karl Langford
    Multiple Choice Disc Jockey
    Long Prairie, MN

    Signature under investigation by forum moderators. Please check back often for updates.

  3. #3
    Join Date
    Nov 2002
    Location
    Green Bay, WI.
    Posts
    271
    1) You have to differentiate yourself from the other "1000 DJs" at the bridal show. (Your note sounded like 10 other folks I got follow ups from)

    2) You need to give them some reason to contact you so that you can talk with them and sell them on your services. (which I did not see in your note)
    Joe
    Owner / Entertainer / DJ
    "Green Bay's Premiere Dance Service"
    www.sddj.com

  4. #4
    Join Date
    Nov 2002
    Location
    Puget Sound, WA
    Posts
    4,641
    Good advice. I will focus on what makes my service special and focus on that.

    Any further suggestions appreciated.

  5. #5
    Join Date
    Dec 2002
    Location
    Loveland CO
    Posts
    1,003
    Dear Bride and Groom:

    How is the planning of your wedding celebration coming along?

    You may recall the name Sensational Music if you attended the recent Bridal Show at the Phoenix Inn. We specialize in creating customized weddings that are fun, unique, and highly entertaining! We can do the same for you.

    Entertainment is a big part of your wedding day and should not be left to chance.

    Please contact us soon with any questions you may have and to check our availability to provide the finest in personalized service for your special day.
    Since you received their name off the list use the term "when" you attended the bridal show, not "if". Any bridal show list I ever received has the B & G wedding date on it. I am assuming that you are not sending this to people who are getting married on dates you are already booked so on your last sentence you might add "dates are filling fast so call now to check the availability of your wedding date.

    Give it a sense of urgency. Also, when you meet folks at bridal shows do you make any notes? I find it helpful when I chat with people to write some notes about who, what where, when, etc. Then when I send a follow up letter it can be more personal. "It was so nice to meet you and your mother." or "I sure do understand your excitement about getting married at Eagle Canyon Ranch. It is so beautiful." that way they know that you really did pay attention to them.
    Diana McKinney
    Solid Sound Entertainment

    "Not everyone is your client. Learn who your client is and send the rest to your competition." - Alecia Huck, Maverick and Company.




  6. #6
    Join Date
    Nov 2002
    Location
    Smithfield, VA
    Posts
    1,820
    Here's the first follow-up letter for a recent show here in Smithfield, VA.

    We've already had several bookings. We'll follow up at least twice more in the next few weeks.
    Attached Files Attached Files

  7. #7
    Join Date
    Oct 2002
    Posts
    4,075
    Nicely done CJ!


Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
All times are GMT -5. The time now is 08:13 AM.
Powered by vBulletin®
Copyright © 2014 vBulletin Solutions, Inc. All rights reserved.
User Alert System provided by Advanced User Tagging (Lite) - vBulletin Mods & Addons Copyright © 2014 DragonByte Technologies Ltd.
Copyright 2011 Mobile Beat Magazine
vBulletin Skin By: PurevB.com